Get Your Degree in 市场营销
This concentration within the 业务 Administration major will prepare you for a dynamic career in business marketing. You'll learn how to maximize company profits through brand management, product and service development, analytical sales management, creative advertising, 和沟通. If you're looking for a creative career that spans every industry, this is the program for you.
市场营销 Program Highlights
- Internship placements and site visits throughout the capital city.
- Study key business topics such as 金融, 市场营销, PR, 领导, and 沟通.
- Professors with expertise in Human Resources, 国际 业务, 经济学, 金融, 热情好客 & Tourism, Management, 市场营销, and Corporate Social Responsibility.
- Master's degree opportunities, including the 一年制MBA at 哥伦比亚大学.
形态 & 好处
Get a traditional college experience with lively in-person classroom discussions and close proximity to your professors, 导师, 最好的朋友.
开始日期:
1月 & 8月
- Semester-Based Timeline
- Face-to-Face Instruction (some 在线 options)
- In-Person Office Hours & 支持
- 的关系 & 网络
- 课外活动 & Immersive Campus Experience
Our 100% online degrees are top-ranked by U.S. 新闻 & 世界报道. Finish your degree and advance your career with a degree designed to fit your busy life.
开始日期:
1月, March, May, June, 8月 & 10月
- 七周的课程
- 无登录次数
- Transfer Up to 90 Credits, including 24 Training Hours
- 10-Hour Weekly Commitment (varies)
- 免费电子书
Get a degree that fits your busy lifestyle while benefiting from in-person instruction, social interactions with classmates, and networking on campus and throughout the capital city.
开始日期:
1月 & 8月
- Semester-Based Timeline
- 晚上 Classes (M-Th, 5-9pm)
- Face-to-Face Instruction
- Transfer Up to 90 Credits
- 10-Hour Weekly Commitment (varies)
市场营销 课程
主要的需求
Popular 市场营销 Classes
- 市场营销分析
Participate in a simulation and solve computer problems related to the marketing environment. - 消费者的行为
Examine the fundamentals of consumer decisions. - 全球营销
应用 principles of products, pricing, branding, and distribution to the global market place.
Help 业务 Keep Booming
Positions in advertising, 促销活动, and marketing management offer competitive pay and above-average job growth. There are a total of 35,300 job openings in this field each year (BLS).
Drive Results with Purpose
- Corporate 沟通s Director
- 市场营销 Research Director
- Digital 市场营销 Specialist
- Public Relations Manager
- 销售经理
- Content Market Strategist
Get your MBA in One Year
Increase your earning potential and become even more marketable with a master's degree. Your solid foundation will make you a strong candidate for any graduate program. Check out our 1-year MBA program.
Next Steps for Your Degree in 市场营销
- 行业前景
- 的职业道路
- 研究生院